Beliefs Bundle

You can certainly learn about beliefs by picking up a copy of Part 4, the culmination of a lifetime of learning and then-34 years in business—with the 3 years leading up to the publication spent intensively studying, reflecting on, and writing about the critical role of beliefs in the businesses and organizations of which we’re a part. The fruits of that labor are available in the 600-page book.

If you want a shorter less weighty way to access the info, we’ve put together a Beliefs Bundle—Secrets #40, #41, #43, and our Statement of Beliefs. Guaranteed to get you thinking! At least that’s our belief.

Secret 40: The Power of Beliefs in Business

In 1908, six years after Disderide opened his shop on Detroit Street, anarchist Emma Goldman published a pamphlet called “What I Believe.” As is often the case, Ari agrees wholeheartedly with Goldman’s words: “‘What I believe’ is a process rather than a finality.” Understanding the thought and the action behind her statement is what this essay is all about. Beliefs are one of the most powerful forces in our lives. They impact how well we work together, the quality of our products, our organizational culture, our community, our relationships. Everything in our lives is likely to have its roots in beliefs. As we become more mindful of our beliefs and the impact they have on us, we can steadily shape our lives to be as we would like them to be.

Secret 41: Leading with Positive Beliefs

Given that positive beliefs lead to positive outcomes and that negative beliefs do not, it became increasingly clear to Ari that leading from a positive perspective was the only way we were going to build the kind of long-lasting, much-loved organization we want to be a part of. What's included here is an attempt to apply this principle in all walks of our leadership life. Just the act of working on it has helped us stay on the positive path and to get more rewarding results. We hope it does the same for you.

Secret 43: A Recipe for Changing a Belief

If you, like us, have found some beliefs you’d prefer to do without, the recipe here is for you.

Zingerman's Statement of Beliefs

This new booklet shares the inside scoop on the organizational beliefs that help make Zingerman's what it is. William James once wrote, "Belief creates the actual fact." If we want to change the "facts of our lives," a great place to begin is by examining—and potentially changing—our beliefs.

Zingerman's newly-released Statement of Beliefs was written and published for us to use internally—it's a great way to increase inclusion, making training more effective, and help make it easier to manage through difficult situations. By popular request from longtime ZingTrain clients, we decided to offer the new booklet for sale so others can learn from the work we've found so rewarding here. In the booklet you’ll find a bit of background about beliefs and how they fit into our lives, 34 beliefs, and examples of what it looks like when we live—or fall short—in making those beliefs a reality.

  • Book$35.00