My Beliefs About Cooking


Ever wonder about the food philosophy that has helped make Zingerman’s what it is? The belief that everyone can learn to cook great food; that everyone can learn to taste the difference between great food and bad; that simple dishes prepared with world class ingredients make for wonderful eating that can be prepared in about eighteen minutes. It’s all here in Ari’s in-depth discussion about his beliefs about food and cooking. As Buddhist Beat poet Gary Snyder said after visiting, “Zingerman’s is a remarkable synthesis of the old and the new, the elite and the populist. I loved it!”